Designwire Daily: from the editors of Interior Design magazine

Marimekko Flagship Opens in New York’s Flatiron

by Laurel Petriello | Thursday, October 6, 2011

Marimekko reps shine in the company's bold, colorful prints.

Rounding out its 60th anniversary year, Marimekko launched its first flagship store in New York’s Flatiron District this week. The Finnish textile manufacturer celebrated yesterday with a grand opening party that featured Finnish fare, live entertainment and, notably, print designer Erja Hirvi in the DJ booth. The company’s iconic branded patterns even graced the umbrellas and tablecloths arranged on tables scattered throughout the neighborhood’s open-air Broadway plaza.

The new store is located at 200 Fifth Avenue (next to Mario Batali’s Eataly) and features the full collection of Marimekko textiles, home accessories and fashion.

Dancers provided vibrant entertainment while designer Erja Hirvi spun records all evening.

Marimekko's colorful children's collection.

Designer Mika Piirainen poses with two staffers.

The store features a full line of home textiles in various prints and colors.

A full range of Marimekko textiles.

Photos by Laurel Petriello.