Suite New York Thinks Pink for Breast Cancer
by Deborah Wilk | Monday, July 11, 2011 | 4 Comments
The color pink has a certain appeal. While it can be playful and effervescent, it can also convey soothing comfort. Similarly, Arne Jacobsen’s Swan chair beckons sitters with its languorous lines and keeps them seated with its oddly perfect proportions and addictive swivel that allows for excellent room surveillance, especially during cocktail parties. Fittingly, Suite New York has brought the two together with its Pink Swan Project, which will benefit the Breast Cancer Research Foundation during Breast Cancer Awareness Month in October.
Nineteen of the industry’s finest, including Alexandra Von Furstenberg, Campion Platt, Chris Kraig, David Mann, D.B. Kim of PYR for Swarovski, Holly Fulton for Swarovski, Jamie Drake, Jonathan Adler, Julie Hillman, Karim Rashid, Kelly Hoppen, Madeline Weinrib, Margherita Maccapani Missoni, Milly De Cabrol, Nate Berkus, Simon Doonan, Vicente Wolf, Victoria Hagan, and Windsor Smith, will make their custom mark on the design icon. Three examples will be unveiled at the September 29 opening of a show of work by photographer Evelyn Lauder at the London outlet of Gagosian Gallery, after which they will join the remaining 16, which will be on rotating view at New York’s Gagosian Shop throughout the month.
The chairs will be available for purchase on the online auction site Charitybuzz.com. The equally iconic Fritz Hansen will provide the blank canvases for the participating designers, and Champagne Billecart-Salmon will offer bubbly refreshment (hopefully rosé) for the celebratory events.



Fower Lee
Posted Tuesday, July 12, 2011 at 04:02 am | Permalink
I’m suffering “pink fatigue” from all the breast cancer marketing. I’m also very annoyed at the very small portion of profits that actually go to research (read the fine print before buying). Breast cancer has killed a number of my friends and relatives, so I very much want to see a cure found, but I’ve really had enough of the marketing.
Marissa
Posted Tuesday, July 12, 2011 at 04:02 pm | Permalink
Research funds have to be raised somehow… and as much as we would hope people would donate – just to donate and without being reminded – that’s just not a reality.
Creative projects, auctions, marathons and campaigns are proactive ways to get new audiences to contribute towards a cure. You might be sick of it – but someone else might just be deciding to get involved and do you really want to dissuade them?
I read the fine print… and it seems as though 80% of the sale of these chairs goes to BCRF, with the entire remaining 20% going to the online auction company as their fee to host the event on their site. That is pretty good!
Christine G.
Posted Tuesday, July 12, 2011 at 11:40 pm | Permalink
Love these chairs! All so wild and different. I’m huge AvF fan I wish I could see that in person.
manojach
Posted Wednesday, July 20, 2011 at 07:09 am | Permalink
looking sooooooo nice