designwire daily | Limited-Edition Chair from Steelcase Supports Breast Cancer Awareness

Limited-Edition Chair from Steelcase Supports Breast Cancer Awareness

by Ian Volner | Monday, October 24, 2011

In seven years, international office furniture giant Steelcase has made its super-comfy (but not so comfy you fall asleep) Think chair of 2004 a fairly common staple of the upscale corporate environment. The brainchild of German-born designer Glen Oliver Löw, the chair, which was originally available only in black, is now available in a suite of colors from the Michigan-based manufacturer. This month a commemorative bright-pink edition debuts: Think in Pink to honor Breast Cancer Awareness Month.

As of press time, there’s no word on which of Think chair’s purpose-made Designtex fabrics, leathers, and vinyls will feature the peachy upholstery. Those interested, however, are encouraged to join BreastCancer.org and display their support for breast cancer research—proudly showing the same color as countless 5k walkers, downtown lighting installations, and other supporters in October.

For more information or to buy the chair, go to store.steelcase.com.